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Could someone please help me with this problem? I keep on getting the ln of a negative number when I solve, so no solution? But my math teacher says there is one....so confused. Thank you guys!

 

The sales S (in thousands of units) of a detergent after x hundred dollars is spent on ads are given by the formula $${\mathtt{S}} = {\mathtt{10}}{\mathtt{\,\times\,}}\left({\mathtt{1}}{\mathtt{\,-\,}}{{\mathtt{e}}}^{{\mathtt{kx}}}\right)$$ When $500 is spent on ads, 2500 units are sold.

a) Solve for k

b) Estimate the number of units sold if advertising expenditures are raised to $700.

 Nov 14, 2014

Best Answer 

 #5
avatar+130511 
+5

Yeah......ya' gotta' watch them sneaky teachers..........!!!!!

 

 Nov 14, 2014
 #1
avatar+118723 
+5

$$x=5\qquad
S=2.5$$

befor i go any further are these the numbers you used?

 Nov 14, 2014
 #2
avatar+130511 
+5

OK...so we have

2.5 = 10(1 - ek5)   divide both sides by 10

.25 = 1 - ek5          rearrange

 ek5    =  1 -.25

ek5  = .75     take the ln of both sides

ln ek5   = ln .75      and by  log property, we can write

k5  = ln.75            divide both sides by 5

k =ln.75 / 5 = -.0575

For $700 of expenditures, we have

S = 10(1 - e(7*-.0575) ) =  about 3.3135 or about 3314 units

(Actually...I rounded "k"....the answer is really about 3315 units !!)

 

 Nov 14, 2014
 #3
avatar
+5

OHMAGOSH, THANK YOU MELODY AND CPHILL!!!

I was plugging in 2500 for S, so it came out as

2500 = 10 (1-e^(5k))

250 = 1-e^(5k)

249 = -e^(5k)

Then ln( -249) = e^(5k), where I got stuck.

But now that it is 2.5, everything makes sense now!

 Nov 14, 2014
 #4
avatar+118723 
+5

Yes I thought that would be your problem.  

Your teacher wanted you to stress over it so that you are more likely to check next time.  

That is the mark of a good teacher :))  

 Nov 14, 2014
 #5
avatar+130511 
+5
Best Answer

Yeah......ya' gotta' watch them sneaky teachers..........!!!!!

 

CPhill Nov 14, 2014

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